Women Empowerment Through Entrepreneurship: a Case Study of Successful Women Entrepreneurs In India | Original Article

ABSTRACT:

Women empowerment is an important economic issue as the autonomy of women and the improvement of their social, political and economic status is of extreme significance. To achieve sustainable development, complete partnership and participation of both men and women are required in productive and non-productive activities (UNFPA, 1994).Women Empowerment. Indian women are said to have immense potential as successful entrepreneurs. They are predominantly constrained because of their double shifts as wives, mothers business women. They work twice as hard as men to prove that they are competent enough in doing a good job (Lincoln, 2012). The Present case relates to two vibrant, young and dynamic women entrepreneurs Ms. Monika Seth of Seth Industries, Amritsar and Ms. Riya Bajaj of KS Overseas, Noida. The data was collected using both primary and secondary sources of information. For primary information, a structured interview was conducted with Ms. Monika Seth and Ms. Riya Bajaj. As a source of secondary information, extensive review of literature relating women entrepreneurship has been undertaken. Both women entrepreneurs discussed in the case are operational in the similar kind of business. The only difference lies in their place of operation. Their enormous success and remarkable growth are indicators of their endless efforts. The study gives a comprehensive picture of the pivotal issues relating procurement of finance for the business, acquisition of raw material, dealing with competition, handling labour issues and ideology of discussed women entrepreneurs with respect to role of government in promoting businesses in India. The purpose of this research is to understand the ideology and the work-life balance of women entrepreneurs in textile industry. The identification of societal, economic, financial and regulatory (GST) issues faced by women entrepreneurs can be further used by government for development of women entrepreneurs in the country.